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Tom Clancy's Rainbow Six: Siege is a great example of a life-service game. The game has entered its 8th year of post-launch content. I cannot help but wonder what it has going for it to be such a financially successful system? Alright, enough of me being sarcastically facetious. The answer is obvious.
The game possesses a dual-economy with a better laid-out shop system!
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Halo Infinite's shop model is wrong. With roughly 85% of the cosmetics locked behind a paywall and shop items rotating on a weekly basis to diguise itself as a form of FOMO, it is seemingly trying to copy Fortnite's system of income. Which has unfortunately driven away much of the playerbase. The system needs a hard rework.
And here is how I think Halo Infinite could improve on customer satisfaction in four easy steps.
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1 -- INTRODUCE A DUAL-ECONOMY SYSTEM
Halo MCC allows players to earn tokens to save up and exchange for either tiers in the Series Passes or The Exchange for items as cosmetics.
If we were to combine this system with Halo Infinite's Credits system; it would greatly improve player satisfaction and likely bring more players back into Infinite; seeing as a lot of players have gripes with the fact that Infinite's cosmetics have 85% of them requiring money to unlock.
So in this dual economy system you have Spartan Tokens in lieu of R6's Renown Points, and you have the MTX currency of UNSC Credits in lieu of Siege's R6 Credits.
Simply put, players that win matches will earn a Spartan Token. Are you the MVP of your team? That gives you a bonus token as well. So if you lost a match but were the top on your team, you earned a token. If you were the victor and you were the MVP on your team, you earned two tokens. If you had an EXP Booster active it would grant you another ST for the match rewards - so victors get two tokens, loser MVP gets two tokens, and Victor MVP gets 3 tokens.
It would also allow for more challenges to be rewarding. As it stands right now, your Challenges just give you an EXP boost to your battle-pass leveling and to getting you closer to your Weekly Ultimate. If an event is live, your challenges at least all now progress the event pass (one of the better updates to this game). But what about outside of events? I say we should have some challenges reward players with Tokens like they do in MCC, so players can get perhaps 2 tokens from the weekly challenges. and instead of just the Weekly Ultimate challenge giving players a single cosmetic item, it should also provide you with 3 Spartan Tokens. That would mean that each week, for completing challenges all week, you can stack up a total of 5 tokens from challenge completion alone.
You would also be able to earn Spartan Tokens in the season's Battle-Pass along the standard track, so players that don't buy the Premium Pass can grind and earn some tokens as they progress the pass. Purchasing the Premium Battle Pass will simply double the amount of tokens you earn. So let's say you earn a token on Tier 10. Now by owning the Premium pass, you earn 2 Spartan Tokens.
Save up your tokens and exchange them for cosmetics.
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2 -- ENHANCED SHOP CATALOG LAYOUT
Please consult the image at the top of this post, for it is the inspiration for what improvements I believe should be done to Halo Infinite's shop.
Tabs people!
Rainbow Six Siege has a lot of its cosmetic items sorted by tabs AND the vast majority of these cosmetics were available PEREMANTLY. Now unfortunately, asking for F.O.M.O. to outright disappear is something that is outside the realm of possibilities since the marketing department has too much hold on the brand. BUT, we can reduce it.
Here is how I would have the Tabs be sorted -

• FEATURED TAB - Here is where new content is rotated in for when it releases and where Event Bundles will be featured before being moved into the proper tabs below. You can always check this tab to see what is new this week and look for the daily item rotations. I would argue that some items in the Featured Tab would be repeat items that are temporarily on a discount for that day/week.
• MARK VII TAB - Here is where Mark VII Armor Core Bundles would be featured.
• MARK V [B] TAB - Ditto but for the Mark V [B] Armor Core Bundles
• RAKSHASA TAB - Ditto but for the Raksasa Armor Core Bundles
• MIRAGE IIC TAB - Ditto but for the Mirage Armor Core Bundles
• VEHICLES TAB - A tab dedicated to Vehicle Cosmetic Bundles
• WEAPONS TAB - A tab dedicated to Weapons Cosmetic Bundles
• PERSONALIZATION TAB - A tab dedicated to Player Emblem Decals, Coatings, AI Personalization, and the like.
• ESPORTS TAB - Here rests the cosmetics of every season, every Esports Team from first to last; all available for players to obtain.
• FRACTURES TAB - Here is where all the Fractures gear would go when the Fractures event closes, allowing players to get bundles of items from the Tenrai, Entrenched, Chimera, and other Fractures down the line.

Since 343 has allowed for all armor cores to be unlocked by default for all players, it only makes sense that bundles from all armor cores should be available at all times, with some bundles rotating into the Featured Tab to be on a discount. And of course as the game progresses with more armor bundles added to the game, there would be a new tab added each Season for every canon armor core added to the game.
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3 -- REDUCE FOMO WITHIN REASON
We have had many events in the game thus far. With rumors of Tenrai making a return as next-season's Fracture Event; we can assume that the Tenrai Event Pass will be extended... hopefully. Otherwise we may see them do the same thing that happened with The Winter Contingency event, were it's second coming saw all new items released and none of the original items from the event.
But here is a solution I have for 343 to employ to ensure that even if players missed out on these small events, they can obtain the Event Cosmetics. Simply put, they should make the Event Cosmetics become a 10-item bundle for sale in the shop after the event comes to a close.
This way if you missed out on an event, let's say the Interception Event, you can still obtain the items through the newly made Interception Bundle.
"But that won't work because I might already own 4 items in that bundle," I can hear you saying. Fear not, a simple solution would be to apply a discount to players. So if you were to have some items in these Event Passes, you will receive a 10% discount for every item you unlocked in said event pass. So having 4/10 items = a 40% discount when purchasing said bundle. Unfortunately, this would mean that these 'Event Pass Bundles' would have to be obtainable only by trading in UNSC Credits instead of Spartan Tokens.
As for the Fractures Event Passes and Regular Battle Passes? I believe that these should ALWAYS be available for purchase at any time. Were you a player that left the game during Season 2 because of a lack of content and fulfilled promises? Well returning to the game later on should allow the player to purchase the Lone Wolves Premium Pass with UNSC Credits. Meanwhile, Fractures Event Passes should be available at all times for exchange of Spartan Tokens exclusively. So if the rumored Fractures Tenrai II next season gives us 30 new tiers and doesn't allow you to unlock the 30 previous tiers; I believe we SHOULD be able to still obtain these items.
FOMO works in some areas but not in every instance. For example, cross-brand promocodes? FOMO works. Bundles that rotate in the shop fortnite style? Does't work and has driven away players.
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4 -- SINGLE ITEMS EXCHANGE
Take a look at what Rainbow Six Siege does. You can buy single items using Renown or R6 Credits. You can also buy bundles, but unfortunately if you bought some items in said bundle individually; you do not get a discount.
I think Infinite could be made to outshine Siege in this instance.
Allow players to exchange 100 UNSC Credits or 1 Spartan Token for a single item of customization. Perhaps I want the Celox helmet and its exclusive attachment but I do not want the rest of the bundle? 200 UNSC Credits or 2 Tokens later and I have my item of my choosing. But perhaps I want to exchange Tokens or Credits for the rest of the bundle later on? The game should recognize that I already have a portion of the items in the bundle and then calculate a proper fraction discount for when I buy the bundle.
A lot of players have been complaining about single item purchase not being available. I think this would be a proper solution to this issue. Just by viewing the items in your customization menus, if they have been released into the game after the event or bundle they are a part of has been unveiled AND they are not part of an event pass or the main battle pass; you can exchange a token or 100 Credits to unlock said item you are viewing.
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TL;DR -

1. Adopt a dual-economy system to allow players to slowly grind for goods or blitz through if they have expendable income.
2. Rework the shop so we have an actual store instead of only having a weekly rotation, with a tabs system to sort out the cosmetics in an easy to filter manner.
3. Reduce FOMO within reason and make Event Passes into Shop Bundles or permenant Fractures Battlepasses that get extended over time
4. Allow for players to unlock single items with the ability to obtain a discount on Bundles those items are in.

Whaddya guys think?

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